Statistics about Indian Labor Market

1) Total workforce in the country-Around 47 crore.

2) Workforce in the organized sector-8 crore.

3) Workforce in the unorganized sector- 39 crore

4) Labor force participation rate (LFPR) at All India Level-52.5% 

5) Worker Population Ratio at All India Level-49.9%

6) Unemployment Rate in India-4.9%

7) Self Employed Persons-49.5%

8) Casual Labor Employed-30%

9) Wage/Salary Earners Employed-16.5%

10) Contract Workers Employed-3.0%

11) Unemployment for Rural Male Youth-5%

12) Unemployment for Rural Female Youth-5%

13) Unemployment for Urban Male Youth-8%

14) Unemployment for Urban Female Youth-13%

15) Unemployment for Urban Male (National) - 2%

16) Unemployment for Urban Female (National)-2%

17) Unemployment for Rural Male (National)-3%

18) Unemployment for Rural Female (National)-5%

19) Unemployment Rate highest in state (urban India)-Jammu & Kashmir (48%)

20) Unemployment Rate highest in state (rural India)-Kerala 

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TOP 15 START-UPs IN INDIA

TOP 15 START-UPs IN INDIA

Entrepreneurship is taking the Indian economy by storm! The fear of uncertainty is overcome by a great appetite for risk and a greater hunger for success. Here are the lists of stars that made it big in their own way – solving ordinary problems in extraordinary ways.

•  Team Indus

Name of Founders: Rahul Narayan, Dilip Chabria, Julius Amrit

Industry: Aerospace

•      Instamojo

Name of Founders: Sampad Swain, Akash Gehani, Harshad Sharma 

Industry: Ecommerce & Payments

•  Proof of performance

Name of Founders: Harjaap Singh Mann, Arvinder Mann

Industry: Outdoor Advertising

•         Zoomcar

Name of Founders: David Back (President), Greg Moran (CEO)

Industry: Personal Transportation

•         Shield square

Name of Founders: Pavan Thatha, Rakesh Thatha, Vasanth Kumar G

Industry: Security

•         Grey orange

Name of Founders: Samay Kohli, Akash Gupta, Wolfgang Hoeltgen

Industry:  Warehouse Automation

•         Qlicket

Name of Founders: Vivek Kumar, Deependra Tewari

Industry: Internet

•         CarlQ

Name of Founders: Sagar Apte, Deepak Thomas, Vinu Kanakasabhapathy, Rajendrakumar Rajguru

Industry: Connected Cars/ telematics

•   Aakar innovations

Name of Founders: Jaydeep Mandal and Sombodhi Ghosh

Industry: Social Enterprise, Female Hygiene, Livelihood.

•  Culture alley

Name of Founder: Nishant Patni

Industry: Education

•  Wooplr

Name of Founders: Arjun Abraham Zacharia, Soumen Sarkar, Praveen Rajaretnam and Ankit Sabharwal

Industry: Mobile commerce

•       Gecko tag

Name of Founders: Bahubali Shete, Kirankumar Rajarao, Rajeevkumar, Varadarajan S

Industry: Internet of things

•       IndiaCollegeSearch.com

Name of Founders: Anirudh Motwani, Parul Bansal

Industry: Education

•             SensiBol Audio

Name of Founders: Sujeet Kini and Nagesh Nayak, Vishweshwara Rao, Sachin Pant, Preeti Rao

Industry: Education, Entertainment & Technology

•        Foodys.in

Name of Founder: Naeem Khan

Industry: Online food ordering and delivery logistics (the last mile connectivity)

Source: http://economictimes.indiatimes.com/slideshows/biz-entrepreneurship/15-hot-start-ups-for-2015/foodys-in/slideshow/45673436.cms

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TIPS TO IMPROVE YOUR LINKEDIN PROFILE

·         Upload a decent profile photo: Your LinkedIn profile photo sets the tone for everything else a viewer will experience on your page. Your picture should be recent, professional and recognizable. Avoid selfies.

·         Your headline = You, Not your job: The headline of your LinkedIn profile is highly searchable. No one on LinkedIn (or Google for that matter) is looking for “founder of ________.” So list something more search-friendly that speaks of what you do on a daily basis and for which people may want to hire you. E.g.: “Social media consultant specializing in analysis, strategy, and instruction. Author | Speaker | Educator”

·         Make you summary shine: Don’t let the positions in the “Experience” section do all the talking about your professional abilities. Many recruiters and potential clients won’t take the time to scroll that far without incentive. How have you excelled at your job? Why do you often get promotions? Why did that last person tap you on the back (or send you an email) with “NICE JOB!”? Find common traits and spell it out in the summary, preferably with numbers or percentages

·         Update you most recent information [Job/Education/Certification]: Do you have a new title? New responsibilities? A recent accomplishment that speaks of your professional prowess? Be sure to list those here.

·         Join more groups: At times LinkedIn might not seem like it, but it is considered by many to be a social network. Demonstrate your ability to network with like-minded professionals by joining LinkedIn groups. Look at your co-workers’ and competitors’ profiles to see which groups they’ve joined — pick the best of the bunch you find there.

·         Follow some influencers: By following LinkedIn “influencers,” you give viewers a sense of which thought leaders you respect — whether it is President of the World Bank Jim Kim, industrial psychologist Dr. Marla Gottschalk, or Nancy Lublin of DoSomething.org (or all three). Influencers regularly post to LinkedIn, so you’ll also be able to comment on and share articles that are meaningful to you.

·         Select skills and expertise that you want to be endorsed for: There is a ton of controversy over the value of LinkedIn endorsements. But you know what? They’re here to stay, at least for the foreseeable future. So use them to your advantage. Make sure that you list only the skills for which you want to receive thumbs up. Hide skills that will not speak well to the place you are now and the path you wish to follow in your career.

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Ten Top Digital Marketing Firms Revealed in May 2015 by topseos.com

The independent authority on online marketing providers, topseos.com, has named their list of the best digital marketing agencies for May 2015. The rankings are revealed at the start of each month in order to account for the latest developments and achievements of the best performing digital marketing agencies. The independent research team at topseos.com evaluates and recommends the agencies included in the analysis process each month in order to assist businesses in selecting their solution.

While many digital marketing companies are considered for the rigorous evaluation process each month only the top companies are featured in the recommendations. The rankings are revised each month in order to account for the latest developments and achievements of competing companies in areas most commonly associated with exceptional results. The five areas of evaluation used to determine the best companies include customer support, design standards, customer involvement, project analysis, and interactivity.

The 10 best digital marketing services for May 2015 are:

1-- WebiMax

2 -- Netmark

3 -- Boostability

4 -- Web Talent Marketing

5 -- OneIMS - Integrated Marketing Solutions

6 -- VJG Interactive

7 -- Bruce Clay

8 -- iCrossing

9 -- CodeWithPower

10 -- Mainstreethost

ABOUT topseos.com

topseos.com is a well-known independent authority on online marketing services. The primary ambition of topseos.com is to decide and declare those individuals or firms producing the top online marketing solutions all over the world. A specialized team of researchers examine thousands of applicants each month who are seeking to be ranked as a top online marketing product or service by the independent authority.

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DIGITAL MARKETING TRENDS TO LOOK OUT FOR IN 2015

#1: Content Curation Tools

With micro and visual content giving the highest impact, tools to manage the creation and publication of this content from different sources become important to fuel the content marketing machine.

#2: Content Recommendation, Personalisation, Retargeting and Effectiveness Review Tools

Even if you have won the battle to create outstanding content, site managers still have the challenge of connecting audiences with the most relevant content. Site personalisation technologies have been used for a long time for targeting products and offers to visitors to customer sites, but these have not been used so widely outside the E commerce setting. New tools make this possible.

Examples include:

• idio (B2B and B2C content recommendations)
• Barilliance (Ecommerce content and offer personalisation)

#3: Content distribution services

Here content distribution means organic and paid sharing via social networks. The tools featured here focus on organic distribution

• Hootsuite
• Sendible
• Oktopost

There are surprisingly few tools to help advertise or remarket across social media. AdRoll is one of the best known featuring remarking via Facebook, Twitter, plus mobile and media sites. 

#4: : Integrated SEO, Content and Social Media Management?

There is a question mark here since this is an, as yet unachievable goal. The tools I recommend here originated as SEO told for reviewing keywords and back links, but are now expanding into social media and content management. They’re also featuring more management tools and workflow for multiple people in a tool. Analytics SEO is a leader in this area.

Examples include:

• Moz
• Raven Tools
• Analytics SEO

 #5: User Engagement and value optimisation

Most businesses use a web analytics services to track visitors to their site, with Google Analytics most popular as a free, but very powerful service. While they can tell businesses the number of users, their source and their journeys through the site, their limitation is that most data is shown in aggregate for different segments. These tools, which have been available for several years now offer a user-based, value-based focus which Google has been applying.

• Kissmetrics
• Mixpanel (Mobile focus plus web)
• Chartbeat (Publisher focus)
• Ecommera (Ecommerce)

#6: Actionable Analytics and intelligent analytics

Google Analytics and the other analytics services require a good deal of experience to know HOW to apply the data they present. Only skilled analysts can really mine actionable insight. Tools that present data more clearly to novice and management users and integrate action can help here. Google hasn’t evolved its Intelligence service, but new tools are becoming available including a new dashboard and recommendations service that will launch from Smart Insights.

• Google Analytics Intelligence and Alerts
• Quill Engage
• Smart Insights

#7: Wearables, Augmented and Virtual reality

Finally we come to what’s cool and Hot in technology. I’ve kept this ’til last since I suspect it will make the smallest commercial difference to most companies. All of these are due to be launched in 2015, so watching the popularity of mainstream adoption and marketing applications of their apps should be fascinating!

• Apple Watch Apps
• Google Glass
• Facebook Oculus Rift

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